COVR offers three levels of membership: Platinum, Gold and Silver. Each level of membership includes a number of exclusive member benefits, described in more detail below.
COVR Mission Statement
The Coalition of Visionary Resources (COVR) is a non-profit trade organization dedicated to supporting independent retailers, manufacturers, distributors, wholesalers and publishers of visionary books, music, and merchandise. This is accomplished by focused servicing on a business-to-business basis, the retailer and wholesaler community in the visionary, New Age, metaphysical, alternative healing and spiritual industries. COVR also welcomes consciousness-based individuals or companies who demonstrate an active interest in seeing our market grow, succeed, and expand.
Benefits of COVR Membership
Professional Business Coaching for Mind/Body/Spirit Businesses
Consultation services are available at no charge to Gold or Platinum members in the areas of:
- All aspects of building success in a retail setting
- Maximizing your website / internet presence
- Connecting with your customers through mailings, newsletters, and events
- Developing and marketing products or services for wholesale
- Psychic Services – guidelines for readers in your retail setting
- Alternative health
Connect with the Mind/Body/Spirit Community
Members can enrolled in the Retailer or All Members Facebook group. These lively and active groups are discussion forums for subjects that concern you, such as displays; vendors for hard-to-find items; employee benefits; marketing and advertising; packaging; the community; and so much more! It’s a place to air your views and concerns with like-minded individuals.
Retailers Enjoy Vendor/Wholesale Discounts
The COVR Discount Program is our first step in bringing exceptional products at a discounted price to our membership. Retailers can take advantage of these discounts to get special discounts and promotional offers.
Vendor-members, COVR invites you to encourage the sales of their products to the Retail COVR Members by offering discounts or incentives. What a great way to increase your marketing footprint at no additional cost to you.
Professional Product Evaluation
The COVR Retail Focus Group places a Vendor’s product in the hands of five or more Retailers, for only $100, to get feedback on that product. This is an extremely valuable way for a vendor or product developer to test a prototype before bringing it to market. Contact the COVR office for more information
Other Programs and Services
- Inside COVR, a monthly email newsletter with information you need to know
- COVR-to-COVR, a member list shared only with other members
- COVR’s Annual Visionary Awards, honoring the finest each year in the Mind/Body/Spirit industry
CLICK HERE to hear Michael Zeff of Zeppo Merchandisers, Inc., talk about the benefits of COVR membership.